PANTONE 173 UP

Rich Professional Red

Technical Values

HEX#D96B59

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RGB217, 107, 89

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CMYK0, 51, 59, 15

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HSL8°, 63%, 60%

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Tints & Shades

Shades — Darkening PANTONE 173 UP

#D96A59

#D45440

#C8422D

#AF3A28

#963122

#7D291C

#642117

#4B1911

#32100B

#190806

Tints — Lightening PANTONE 173 UP

#D96A59

#DD7969

#E1887A

#E5978B

#E8A69B

#ECB4AC

#F0C3BC

#F4D2CD

#F7E1DE

#FBF0EE

Color Harmonies

Complementary

#D96B59

#59C8D9

Analogous

#D95988

#D96B59

#D9AA59

Triadic

#D96B59

#59D96A

#6A59D9

Nearest Pantone Colors

Name	Hex	Distance
PANTONE 179 UP	#DB6A59	ΔE 1.25
PANTONE 16-2-4 U	#DE6C5A	ΔE 1.92
PANTONE 16-2-5 U	#D86755	ΔE 1.93
PANTONE 17-1444 TPG	#D06655	ΔE 2.88

CSS Implementation

Style Definitions

.color-primary {

background-color: #D96B59;

color: #000000;

border: 1px solid #D96B59;

background: linear-gradient(135deg, #D96B59 0%, #AF3A28 100%);

}

Accessibility (WCAG)

Contrast on White Text

AA FAIL

Contrast on Black Text

AA PASSAAA FAIL

Recommendation: Use black text for optimal legibility on this color.

Color Blindness Simulation

Protanopia
#7F7658 (Red Blind)

Deuteranopia
#988958 (Green Blind)

Tritanopia
#F86066 (Blue Blind)

About This Color

PANTONE 173 UP is a moderately saturated red with medium tonality. Its HEX value is #D96B59, placing it in the red region of the color spectrum with a hue angle of 8°.

This mid-range tone offers excellent versatility, working in both digital interfaces and print applications. It provides strong visual impact while maintaining readability when paired with light or dark text.

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