PANTONE 23-5-3 U

Muted Professional Red

Technical Values

HEX#AE504E

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RGB174, 80, 78

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CMYK0, 54, 55, 32

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HSL1°, 38%, 49%

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Tints & Shades

Shades — Darkening PANTONE 23-5-3 U

#AC4F4D

#9B4746

#893F3E

#783736

#662F2E

#582828

#462020

#351818

#231010

#120808

Tints — Lightening PANTONE 23-5-3 U

#AC4F4D

#B65F5D

#BE706F

#C68180

#CE9392

#D7A8A7

#DFB9B9

#E7CBCA

#EFDCDC

#F7EEED

Color Harmonies

Complementary

#AE504E

#4DABAC

Analogous

#AC4D7B

#AE504E

#AC7F4D

Triadic

#AE504E

#4DAC4F

#4F4DAC

Nearest Pantone Colors

Name	Hex	Distance
PANTONE 7608 XGC	#AE504C	ΔE 1.16
PANTONE 21-3-4 C	#AB4E4A	ΔE 1.48
PANTONE P 46-8 U	#AC4D4A	ΔE 1.52
PANTONE P 56-6 C	#B3514E	ΔE 2.27

CSS Implementation

Style Definitions

.color-primary {

background-color: #AE504E;

color: #FFFFFF;

border: 1px solid #AE504E;

background: linear-gradient(135deg, #AE504E 0%, #783736 100%);

}

Accessibility (WCAG)

Contrast on White Text

AA PASSAAA FAIL

Contrast on Black Text

AA FAIL

Recommendation: Use white text for optimal legibility on this color.

Color Blindness Simulation

Protanopia
#5F5B4E (Red Blind)

Deuteranopia
#736A4D (Green Blind)

Tritanopia
#C64850 (Blue Blind)

About This Color

PANTONE 23-5-3 U is a desaturated red with medium tonality. Its HEX value is #AE504E, placing it in the red region of the color spectrum with a hue angle of 1°.

This mid-range tone offers excellent versatility, working in both digital interfaces and print applications. It provides strong visual impact while maintaining readability when paired with light or dark text.

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