PANTONE 2340 UP

Rich Professional Red

Technical Values

HEX#D57880

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RGB213, 120, 128

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CMYK0, 44, 40, 16

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HSL355°, 53%, 65%

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Tints & Shades

Shades — Darkening PANTONE 2340 UP

#D5767E

#CE5F68

#C5444F

#B33741

#982F38

#81282F

#651F25

#4E181C

#331013

#170709

Tints — Lightening PANTONE 2340 UP

#D5767E

#DA868D

#DD9298

#E2A1A7

#E6ADB2

#EBBDC1

#EEC8CC

#F3D8DA

#F7E4E5

#FBF3F4

Color Harmonies

Complementary

#D57880

#76D5CD

Analogous

#D576AE

#D57880

#D59E76

Triadic

#D57880

#7ED576

#767ED5

Nearest Pantone Colors

Name	Hex	Distance
PANTONE 2340 XGC	#D97A84	ΔE 1.52
PANTONE 2340 C	#CF6F77	ΔE 3.41
PANTONE 702 UP	#D47E82	ΔE 3.47
PANTONE 23-3-3 U	#D47D87	ΔE 3.58

CSS Implementation

Style Definitions

.color-primary {

background-color: #D57880;

color: #000000;

border: 1px solid #D57880;

background: linear-gradient(135deg, #D57880 0%, #B33741 100%);

}

Accessibility (WCAG)

Contrast on White Text

AA FAIL

Contrast on Black Text

AA PASSAAA FAIL

Recommendation: Use black text for optimal legibility on this color.

Color Blindness Simulation

Protanopia
#858380 (Red Blind)

Deuteranopia
#98927F (Green Blind)

Tritanopia
#EB727B (Blue Blind)

About This Color

PANTONE 2340 UP is a moderately saturated red with bright tonality. Its HEX value is #D57880, placing it in the red region of the color spectrum with a hue angle of 355°.

This lighter shade is well-suited for backgrounds, accent areas, and designs that require an open, airy feel. It pairs naturally with darker neutrals for contrast.

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