PANTONE 268 UP
Neutral Professional Violet
Tints & Shades
Shades — Darkening PANTONE 268 UP
#7A6798
#6E5D89
#615379
#55486A
#493E5B
#3D344C
#31293D
#251F2E
#18151E
#0C0A0F
Tints — Lightening PANTONE 268 UP
#7A6798
#8776A2
#9486AC
#A295B7
#AFA4C1
#BCB3CB
#CAC2D6
#D7D1E0
#E4E1EA
#F2F0F5
Color Harmonies
Complementary
#7A6798
#859867
Analogous
#676D98
#7A6798
#926798
Triadic
#7A6798
#987A67
#67987A
Nearest Pantone Colors
| Swatch | Name | Hex | Distance |
|---|---|---|---|
| PANTONE 2607 UP | #7D6696 | ΔE 1.73 | |
| PANTONE 47-1-6 U | #776896 | ΔE 2.24 | |
| PANTONE 49-1-3 C | #746294 | ΔE 2.24 | |
| PANTONE 46-1-6 U | #816899 | ΔE 2.55 |
CSS Implementation
Style Definitions
.color-primary {
background-color: #7A6798;
color: #FFFFFF;
border: 1px solid #7A6798;
background: linear-gradient(135deg, #7A6798 0%, #55486A 100%);
}
Accessibility (WCAG)
Contrast on White Text
AA PASSAAA FAIL
Contrast on Black Text
AA FAIL
Recommendation: Use white text for optimal legibility on this color.
Color Blindness Simulation
Protanopia
#606E9A (Red Blind)
#606E9A (Red Blind)
Deuteranopia
#636F96 (Green Blind)
#636F96 (Green Blind)
Tritanopia
#766D76 (Blue Blind)
#766D76 (Blue Blind)
About This Color
PANTONE 268 UP is a desaturated violet with medium tonality. Its HEX value is #7A6798, placing it in the violet region of the color spectrum with a hue angle of 263°.
This mid-range tone offers excellent versatility, working in both digital interfaces and print applications. It provides strong visual impact while maintaining readability when paired with light or dark text.
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