PANTONE 3542 UP

Neutral Professional Blue

Technical Values

HEX#544D74

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RGB84, 77, 116

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CMYK28, 34, 0, 55

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HSL251°, 20%, 38%

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Tints & Shades

Shades — Darkening PANTONE 3542 UP

#554E74

#4C4568

#433D5C

#3C3753

#332F46

#2A273A

#211F2E

#181622

#121018

#09080C

Tints — Lightening PANTONE 3542 UP

#554E74

#625A87

#6F6699

#837BA7

#958EB4

#A6A0C0

#B7B3CC

#C8C5D8

#DDDAE7

#EEEDF3

Color Harmonies

Complementary

#544D74

#6D744E

Analogous

#4E5A74

#544D74

#684E74

Triadic

#544D74

#74554E

#4E7455

Nearest Pantone Colors

Name	Hex	Distance
PANTONE P 99-15 U	#555076	ΔE 1.49
PANTONE 19-3620 TPX	#4F496F	ΔE 1.90
PANTONE P 99-7 U	#5A527A	ΔE 2.28
PANTONE 2765 U	#525178	ΔE 2.63

CSS Implementation

Style Definitions

.color-primary {

background-color: #544D74;

color: #FFFFFF;

border: 1px solid #544D74;

background: linear-gradient(135deg, #544D74 0%, #3C3753 100%);

}

Accessibility (WCAG)

Contrast on White Text

AA PASSAAA PASS

Contrast on Black Text

AA FAIL

Recommendation: Use white text for optimal legibility on this color.

Color Blindness Simulation

Protanopia
#465276 (Red Blind)

Deuteranopia
#475173 (Green Blind)

Tritanopia
#4F5259 (Blue Blind)

About This Color

PANTONE 3542 UP is a desaturated blue with medium tonality. Its HEX value is #544D74, placing it in the blue region of the color spectrum with a hue angle of 251°.

This mid-range tone offers excellent versatility, working in both digital interfaces and print applications. It provides strong visual impact while maintaining readability when paired with light or dark text.

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