PANTONE 404 UP

Neutral Gray

Technical Values

HEX#908B84
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RGB144, 139, 132
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CMYK0, 3, 8, 44
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HSL35°, 5%, 54%
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Tints & Shades

Shades — Darkening PANTONE 404 UP

#908B84
#837E77
#736F68
#66625C
#56524E
#484541
#3B3935
#2B2927
#1D1C1B
#0D0D0C

Tints — Lightening PANTONE 404 UP

#908B84
#9C9791
#A5A19C
#B1AEA9
#BBB8B4
#C7C5C1
#D3D1CF
#DDDCDA
#E9E8E7
#F3F2F2

Color Harmonies

Complementary

#908B84
#848990

Analogous

#908584
#908B84
#8F9084

Triadic

#908B84
#84908B
#8B8490

Nearest Pantone Colors

SwatchNameHexDistance
PANTONE Rock Ridge#918C86ΔE 0.69
PANTONE Elephant Skin#8F8982ΔE 0.80
PANTONE 17-0205 TCX#8F8981ΔE 1.02
PANTONE 165-2-5 U#938D87ΔE 1.10

CSS Implementation

Style Definitions

.color-primary {

background-color: #908B84;

color: #000000;

border: 1px solid #908B84;

background: linear-gradient(135deg, #908B84 0%, #66625C 100%);

}

Accessibility (WCAG)

Contrast on White Text

AA FAIL

Contrast on Black Text

AA PASSAAA FAIL

Recommendation: Use black text for optimal legibility on this color.

Color Blindness Simulation

Protanopia
#8D8B84 (Red Blind)
Deuteranopia
#8E8C84 (Green Blind)
Tritanopia
#938A89 (Blue Blind)

About This Color

PANTONE 404 UP is an achromatic tone with a lightness of 54%. It works as a versatile neutral in any design system, providing balance and sophistication without competing with chromatic elements.

This mid-range tone offers excellent versatility, working in both digital interfaces and print applications. It provides strong visual impact while maintaining readability when paired with light or dark text.

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