PANTONE 690 UP

Neutral Professional Red

Technical Values

HEX#8E6375

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RGB142, 99, 117

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CMYK0, 30, 18, 44

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HSL335°, 18%, 47%

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Tints & Shades

Shades — Darkening PANTONE 690 UP

#8D6274

#7E5868

#724F5E

#634552

#543B45

#48323B

#39282F

#2A1D23

#1B1316

#0F0A0C

Tints — Lightening PANTONE 690 UP

#8D6274

#9B6F81

#A78191

#B2909E

#BC9FAB

#C9B1BB

#D3C0C8

#DECFD5

#E8DEE2

#F5F0F2

Color Harmonies

Complementary

#8E6375

#628D7B

Analogous

#8D628A

#8E6375

#8D6662

Triadic

#8E6375

#748D62

#62748D

Nearest Pantone Colors

Name	Hex	Distance
PANTONE 18-1710 TPG	#906678	ΔE 1.19
PANTONE 689 U	#8E6378	ΔE 1.72
PANTONE 689 UP	#916275	ΔE 1.77
PANTONE 18-1709 TPG	#885F70	ΔE 2.04

CSS Implementation

Style Definitions

.color-primary {

background-color: #8E6375;

color: #FFFFFF;

border: 1px solid #8E6375;

background: linear-gradient(135deg, #8E6375 0%, #634552 100%);

}

Accessibility (WCAG)

Contrast on White Text

AA PASSAAA FAIL

Contrast on Black Text

AA FAIL

Recommendation: Use white text for optimal legibility on this color.

Color Blindness Simulation

Protanopia
#666A76 (Red Blind)

Deuteranopia
#6F7074 (Green Blind)

Tritanopia
#966269 (Blue Blind)

About This Color

PANTONE 690 UP is a desaturated red with medium tonality. Its HEX value is #8E6375, placing it in the red region of the color spectrum with a hue angle of 335°.

This mid-range tone offers excellent versatility, working in both digital interfaces and print applications. It provides strong visual impact while maintaining readability when paired with light or dark text.

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