PANTONE 696 UP

Muted Professional Red

Technical Values

HEX#A36A6D

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RGB163, 106, 109

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CMYK0, 35, 33, 36

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HSL357°, 24%, 53%

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Tints & Shades

Shades — Darkening PANTONE 696 UP

#A46A6D

#985D60

#855154

#75484A

#653E40

#553436

#42292A

#331F20

#231516

#100A0A

Tints — Lightening PANTONE 696 UP

#A46A6D

#AE7A7D

#B58789

#BF9799

#C9A6A8

#D2B6B8

#DAC3C4

#E4D3D4

#EEE3E3

#F5EFEF

Color Harmonies

Complementary

#A36A6D

#6AA4A1

Analogous

#A46A8A

#A36A6D

#A4846A

Triadic

#A36A6D

#6DA46A

#6A6DA4

Nearest Pantone Colors

Name	Hex	Distance
PANTONE 20-0070 TPM	#A0676A	ΔE 1.17
PANTONE P 66-13 U	#A6696D	ΔE 1.77
PANTONE P 64-13 U	#A86C6E	ΔE 1.90
PANTONE PQ-8442C	#A46E6E	ΔE 2.22

CSS Implementation

Style Definitions

.color-primary {

background-color: #A36A6D;

color: #000000;

border: 1px solid #A36A6D;

background: linear-gradient(135deg, #A36A6D 0%, #75484A 100%);

}

Accessibility (WCAG)

Contrast on White Text

AA FAIL

Contrast on Black Text

AA PASSAAA FAIL

Recommendation: Use black text for optimal legibility on this color.

Color Blindness Simulation

Protanopia
#72716D (Red Blind)

Deuteranopia
#7E7A6C (Green Blind)

Tritanopia
#B1666B (Blue Blind)

About This Color

PANTONE 696 UP is a desaturated red with medium tonality. Its HEX value is #A36A6D, placing it in the red region of the color spectrum with a hue angle of 357°.

This mid-range tone offers excellent versatility, working in both digital interfaces and print applications. It provides strong visual impact while maintaining readability when paired with light or dark text.

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