PANTONE 700 UP

Rich Light Red

Technical Values

HEX#F0A9AE

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RGB240, 169, 174

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CMYK0, 30, 27, 6

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HSL356°, 70%, 80%

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Tints & Shades

Shades — Darkening PANTONE 700 UP

#F0A8AD

#EA868C

#E3636C

#DD404B

#D02530

#AD1F28

#8B1820

#681218

#450C10

#230608

Tints — Lightening PANTONE 700 UP

#F0A8AD

#F1B1B5

#F3BABD

#F4C2C6

#F6CBCE

#F7D4D6

#F9DCDE

#FAE5E6

#FCEEEF

#FDF6F7

Color Harmonies

Complementary

#F0A9AE

#A8F0EB

Analogous

#F0A8D1

#F0A9AE

#F0C7A8

Triadic

#F0A9AE

#ADF0A8

#A8ADF0

Nearest Pantone Colors

Name	Hex	Distance
PANTONE 4064 UP	#F0A9B0	ΔE 1.05
PANTONE Quartz Pink	#EFA6AA	ΔE 1.47
PANTONE 4065 UP	#EEA6A9	ΔE 1.64
PANTONE 4065 U	#EDAAAE	ΔE 1.65

CSS Implementation

Style Definitions

.color-primary {

background-color: #F0A9AE;

color: #000000;

border: 1px solid #F0A9AE;

background: linear-gradient(135deg, #F0A9AE 0%, #DD404B 100%);

}

Accessibility (WCAG)

Contrast on White Text

AA FAIL

Contrast on Black Text

AA PASSAAA PASS

Recommendation: Use black text for optimal legibility on this color.

Color Blindness Simulation

Protanopia
#B3B2AE (Red Blind)

Deuteranopia
#C2BDAD (Green Blind)

Tritanopia
#FFA4AB (Blue Blind)

About This Color

PANTONE 700 UP is a moderately saturated red with bright tonality. Its HEX value is #F0A9AE, placing it in the red region of the color spectrum with a hue angle of 356°.

This lighter shade is well-suited for backgrounds, accent areas, and designs that require an open, airy feel. It pairs naturally with darker neutrals for contrast.

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