PANTONE 701 C

Rich Light Red

Technical Values

HEX#E68699

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RGB230, 134, 153

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CMYK0, 42, 33, 10

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HSL348°, 66%, 71%

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Tints & Shades

Shades — Darkening PANTONE 701 C

#E68498

#E0677F

#DA4966

#D42B4D

#B62542

#981F37

#77182B

#591220

#3B0C16

#1E060B

Tints — Lightening PANTONE 701 C

#E68498

#E891A2

#EB9EAD

#EEAAB8

#F0B7C2

#F3C4CD

#F5CCD4

#F7D9DF

#FAE6EA

#FCF2F4

Color Harmonies

Complementary

#E68699

#84E6D2

Analogous

#E684C9

#E68699

#E6A284

Triadic

#E68699

#98E684

#8498E6

Nearest Pantone Colors

Name	Hex	Distance
PANTONE 204 UP	#EC8D9F	ΔE 2.48
PANTONE P 68-4 C	#E58896	ΔE 2.57
PANTONE 25-1-2 CP	#E3899D	ΔE 2.91
PANTONE 701 XGC	#EC8498	ΔE 3.33

CSS Implementation

Style Definitions

.color-primary {

background-color: #E68699;

color: #000000;

border: 1px solid #E68699;

background: linear-gradient(135deg, #E68699 0%, #D42B4D 100%);

}

Accessibility (WCAG)

Contrast on White Text

AA FAIL

Contrast on Black Text

AA PASSAAA PASS

Recommendation: Use black text for optimal legibility on this color.

Color Blindness Simulation

Protanopia
#91939A (Red Blind)

Deuteranopia
#A5A297 (Green Blind)

Tritanopia
#FB818C (Blue Blind)

About This Color

PANTONE 701 C is a moderately saturated red with bright tonality. Its HEX value is #E68699, placing it in the red region of the color spectrum with a hue angle of 348°.

This lighter shade is well-suited for backgrounds, accent areas, and designs that require an open, airy feel. It pairs naturally with darker neutrals for contrast.

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