PANTONE 7440 CP

Muted Professional Pink

Technical Values

HEX#A980B3

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RGB169, 128, 179

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CMYK6, 28, 0, 30

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HSL288°, 25%, 60%

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Tints & Shades

Shades — Darkening PANTONE 7440 CP

#A880B3

#9B6CA7

#8D5C99

#7B5086

#6A4573

#583960

#462E4D

#352239

#231726

#120B13

Tints — Lightening PANTONE 7440 CP

#A880B3

#B18CBA

#BA99C2

#C2A6C9

#CBB3D1

#D4BFD9

#DCCCE0

#E5D9E8

#EEE6F0

#F6F2F7

Color Harmonies

Complementary

#A980B3

#8AB380

Analogous

#8F80B3

#A980B3

#B380A3

Triadic

#A980B3

#B3A880

#80B3A8

Nearest Pantone Colors

Name	Hex	Distance
PANTONE 521 C	#A57FB2	ΔE 1.36
PANTONE 3520 CP	#AC7FB0	ΔE 2.08
PANTONE 521 CP	#A884B6	ΔE 2.27
PANTONE 44-2-3 CP	#A67EAD	ΔE 2.31

CSS Implementation

Style Definitions

.color-primary {

background-color: #A980B3;

color: #000000;

border: 1px solid #A980B3;

background: linear-gradient(135deg, #A980B3 0%, #7B5086 100%);

}

Accessibility (WCAG)

Contrast on White Text

AA FAIL

Contrast on Black Text

AA PASSAAA FAIL

Recommendation: Use black text for optimal legibility on this color.

Color Blindness Simulation

Protanopia
#7C8AB5 (Red Blind)

Deuteranopia
#838EB1 (Green Blind)

Tritanopia
#AA8490 (Blue Blind)

About This Color

PANTONE 7440 CP is a desaturated pink with medium tonality. Its HEX value is #A980B3, placing it in the pink region of the color spectrum with a hue angle of 288°.

This mid-range tone offers excellent versatility, working in both digital interfaces and print applications. It provides strong visual impact while maintaining readability when paired with light or dark text.

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