PANTONE 7631 UP

Neutral Professional Red

Technical Values

HEX#745853

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RGB116, 88, 83

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CMYK0, 24, 28, 55

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HSL9°, 17%, 39%

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Tints & Shades

Shades — Darkening PANTONE 7631 UP

#745853

#684F4A

#5C4642

#513D39

#453431

#3C2D2A

#302422

#241B19

#181211

#0C0908

Tints — Lightening PANTONE 7631 UP

#745853

#86655F

#97736D

#A4847F

#B19591

#C0A9A5

#CCBBB7

#D9CCC9

#E6DDDB

#F2EEED

Color Harmonies

Complementary

#745853

#536F74

Analogous

#74535E

#745853

#746953

Triadic

#745853

#537458

#585374

Nearest Pantone Colors

Name	Hex	Distance
PANTONE 2477 CP	#72554F	ΔE 1.46
PANTONE 4975 U	#755755	ΔE 1.83
PANTONE 18-1415 TPG	#765957	ΔE 1.84
PANTONE PQ-2477C	#705853	ΔE 1.94

CSS Implementation

Style Definitions

.color-primary {

background-color: #745853;

color: #FFFFFF;

border: 1px solid #745853;

background: linear-gradient(135deg, #745853 0%, #513D39 100%);

}

Accessibility (WCAG)

Contrast on White Text

AA PASSAAA FAIL

Contrast on Black Text

AA FAIL

Recommendation: Use white text for optimal legibility on this color.

Color Blindness Simulation

Protanopia
#5D5B53 (Red Blind)

Deuteranopia
#636053 (Green Blind)

Tritanopia
#7C5557 (Blue Blind)

About This Color

PANTONE 7631 UP is a desaturated red with medium tonality. Its HEX value is #745853, placing it in the red region of the color spectrum with a hue angle of 9°.

This mid-range tone offers excellent versatility, working in both digital interfaces and print applications. It provides strong visual impact while maintaining readability when paired with light or dark text.

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