PANTONE 7691 UP

Rich Professional Blue

Technical Values

HEX#2A749B

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RGB42, 116, 155

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CMYK73, 25, 0, 39

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HSL201°, 57%, 39%

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Tints & Shades

Shades — Darkening PANTONE 7691 UP

#2B749C

#26698C

#225D7C

#1E516C

#19455C

#163C50

#123040

#0D2430

#091820

#040C10

Tints — Lightening PANTONE 7691 UP

#2B749C

#3186B4

#3B97C9

#53A4D0

#6BB1D6

#87C0DE

#9FCCE5

#B7D9EB

#CFE6F2

#E7F2F8

Color Harmonies

Complementary

#2A749B

#9C522B

Analogous

#2B9C8B

#2A749B

#2B3C9C

Triadic

#2A749B

#9C2B74

#749C2B

Nearest Pantone Colors

Name	Hex	Distance
PANTONE P 110-7 U	#31769C	ΔE 1.30
PANTONE P 113-15 U	#277498	ΔE 1.97
PANTONE PQ-8203C	#2C7AA1	ΔE 2.44
PANTONE 18-4037 TCX	#1C7297	ΔE 2.44

CSS Implementation

Style Definitions

.color-primary {

background-color: #2A749B;

color: #FFFFFF;

border: 1px solid #2A749B;

background: linear-gradient(135deg, #2A749B 0%, #1E516C 100%);

}

Accessibility (WCAG)

Contrast on White Text

AA PASSAAA FAIL

Contrast on Black Text

AA FAIL

Recommendation: Use white text for optimal legibility on this color.

Color Blindness Simulation

Protanopia
#616F9D (Red Blind)

Deuteranopia
#50619B (Green Blind)

Tritanopia
#108080 (Blue Blind)

About This Color

PANTONE 7691 UP is a moderately saturated blue with medium tonality. Its HEX value is #2A749B, placing it in the blue region of the color spectrum with a hue angle of 201°.

This mid-range tone offers excellent versatility, working in both digital interfaces and print applications. It provides strong visual impact while maintaining readability when paired with light or dark text.

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