PANTONE 8540

Muted Professional Red

Technical Values

HEX#894E4D

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RGB137, 78, 77

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CMYK0, 43, 44, 46

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HSL1°, 28%, 42%

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Tints & Shades

Shades — Darkening PANTONE 8540

#894E4D

#7C4746

#6F3F3E

#5F3635

#522E2E

#452727

#37201F

#2A1818

#1A0F0F

#0D0707

Tints — Lightening PANTONE 8540

#894E4D

#9D5958

#AB6A69

#B47A79

#BF8E8D

#CAA1A0

#D5B4B4

#E0C8C8

#E9D8D8

#F4ECEB

Color Harmonies

Complementary

#894E4D

#4D8889

Analogous

#894D6A

#894E4D

#896C4D

Triadic

#894E4D

#4D894E

#4E4D89

Nearest Pantone Colors

Name	Hex	Distance
PANTONE 21-3-7 U	#884E4A	ΔE 1.69
PANTONE 23-5-5 U	#874B48	ΔE 1.94
PANTONE 18-1438 TPX	#8F5251	ΔE 2.00
PANTONE 19-1533 TPG	#8F5252	ΔE 2.05

CSS Implementation

Style Definitions

.color-primary {

background-color: #894E4D;

color: #FFFFFF;

border: 1px solid #894E4D;

background: linear-gradient(135deg, #894E4D 0%, #5F3635 100%);

}

Accessibility (WCAG)

Contrast on White Text

AA PASSAAA FAIL

Contrast on Black Text

AA FAIL

Recommendation: Use white text for optimal legibility on this color.

Color Blindness Simulation

Protanopia
#57554D (Red Blind)

Deuteranopia
#645E4C (Green Blind)

Tritanopia
#98494E (Blue Blind)

About This Color

PANTONE 8540 is a desaturated red with medium tonality. Its HEX value is #894E4D, placing it in the red region of the color spectrum with a hue angle of 1°.

This mid-range tone offers excellent versatility, working in both digital interfaces and print applications. It provides strong visual impact while maintaining readability when paired with light or dark text.

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