PANTONE Allure

Muted Professional Blue

Technical Values

HEX#7291B4

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RGB114, 145, 180

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CMYK37, 19, 0, 29

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HSL212°, 31%, 58%

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Tints & Shades

Shades — Darkening PANTONE Allure

#7392B5

#5F82AB

#51739A

#486689

#3E5775

#334861

#28394D

#1E2A39

#151E28

#0B0F14

Tints — Lightening PANTONE Allure

#7392B5

#809CBC

#8DA7C3

#9EB4CC

#ABBED3

#B9C8DA

#C6D3E1

#D4DDE8

#E4EAF1

#F2F5F8

Color Harmonies

Complementary

#7291B4

#B59673

Analogous

#73B3B5

#7291B4

#7573B5

Triadic

#7291B4

#B57392

#92B573

Nearest Pantone Colors

Name	Hex	Distance
PANTONE 73-1-3 CP	#7391B2	ΔE 1.14
PANTONE 73-1-3 C	#7893B5	ΔE 1.74
PANTONE P 107-1 C	#7593B9	ΔE 1.90
PANTONE 72-1-3 C	#7590B6	ΔE 2.19

CSS Implementation

Style Definitions

.color-primary {

background-color: #7291B4;

color: #000000;

border: 1px solid #7291B4;

background: linear-gradient(135deg, #7291B4 0%, #486689 100%);

}

Accessibility (WCAG)

Contrast on White Text

AA FAIL

Contrast on Black Text

AA PASSAAA FAIL

Recommendation: Use black text for optimal legibility on this color.

Color Blindness Simulation

Protanopia
#8591B6 (Red Blind)

Deuteranopia
#7E8AB3 (Green Blind)

Tritanopia
#64999B (Blue Blind)

About This Color

PANTONE Allure is a desaturated blue with medium tonality. Its HEX value is #7291B4, placing it in the blue region of the color spectrum with a hue angle of 212°.

This mid-range tone offers excellent versatility, working in both digital interfaces and print applications. It provides strong visual impact while maintaining readability when paired with light or dark text.

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