PANTONE Potent Purple

Muted Dark Pink

Technical Values

HEX#462639
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RGB70, 38, 57
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CMYK0, 46, 19, 73
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HSL324°, 30%, 21%
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Tints & Shades

Shades — Darkening PANTONE Potent Purple

#462539
#3F2233
#381E2E
#321B29
#2B1723
#24141E
#1B0E16
#140B10
#0D070B
#070405

Tints — Lightening PANTONE Potent Purple

#462539
#60344E
#7B4264
#95507A
#AB638E
#B97EA2
#C695B2
#D4AFC5
#E2CAD9
#F1E4EC

Color Harmonies

Complementary

#462639
#254632

Analogous

#422546
#462639
#462529

Triadic

#462639
#394625
#253946

Nearest Pantone Colors

SwatchNameHexDistance
PANTONE 19-2520 TCX#442739ΔE 1.48
PANTONE 19-2620 TCX#44273CΔE 2.26
PANTONE Winter Bloom#47243BΔE 2.62
PANTONE 42-3-7 C#49243BΔE 3.01

CSS Implementation

Style Definitions

.color-primary {

background-color: #462639;

color: #FFFFFF;

border: 1px solid #462639;

background: linear-gradient(135deg, #462639 0%, #321B29 100%);

}

Accessibility (WCAG)

Contrast on White Text

AA PASSAAA PASS

Contrast on Black Text

AA FAIL

Recommendation: Use white text for optimal legibility on this color.

Color Blindness Simulation

Protanopia
#272C3A (Red Blind)
Deuteranopia
#2D3038 (Green Blind)
Tritanopia
#4B262C (Blue Blind)

About This Color

PANTONE Potent Purple is a desaturated pink with dark tonality. Its HEX value is #462639, placing it in the pink region of the color spectrum with a hue angle of 324°.

This darker shade conveys depth and authority, making it ideal for premium branding, typographic elements, and high-contrast design compositions.

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