PANTONE 185 UP

Rich Professional Red

Technical Values

HEX#E7696B

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RGB231, 105, 107

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CMYK0, 55, 54, 9

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HSL359°, 72%, 66%

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Tints & Shades

Shades — Darkening PANTONE 185 UP

#E76A6C

#E24B4E

#DD3134

#CA2124

#AF1D1F

#91181A

#721314

#580E10

#39090A

#1F0505

Tints — Lightening PANTONE 185 UP

#E76A6C

#E97779

#EC898A

#EE9697

#F1A7A9

#F3B4B5

#F5C2C2

#F8D3D4

#FAE0E1

#FDF2F2

Color Harmonies

Complementary

#E7696B

#6AE7E5

Analogous

#E76AAA

#E7696B

#E7A66A

Triadic

#E7696B

#6CE76A

#6A6CE7

Nearest Pantone Colors

Name	Hex	Distance
PANTONE 198 UP	#E6696E	ΔE 1.90
PANTONE Porcelain Rose	#EA6B6A	ΔE 1.91
PANTONE P 59-5 U	#EA676B	ΔE 1.97
PANTONE 17-1643 TCX	#E36B6A	ΔE 2.42

CSS Implementation

Style Definitions

.color-primary {

background-color: #E7696B;

color: #000000;

border: 1px solid #E7696B;

background: linear-gradient(135deg, #E7696B 0%, #CA2124 100%);

}

Accessibility (WCAG)

Contrast on White Text

AA FAIL

Contrast on Black Text

AA PASSAAA FAIL

Recommendation: Use black text for optimal legibility on this color.

Color Blindness Simulation

Protanopia
#7C786B (Red Blind)

Deuteranopia
#978C69 (Green Blind)

Tritanopia
#FF5F6A (Blue Blind)

About This Color

PANTONE 185 UP is a highly saturated red with bright tonality. Its HEX value is #E7696B, placing it in the red region of the color spectrum with a hue angle of 359°.

This lighter shade is well-suited for backgrounds, accent areas, and designs that require an open, airy feel. It pairs naturally with darker neutrals for contrast.

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